Set up a Klaviyo flow
If you prefer, you can check out this information in video format.
In this guide, we’ll show you how to set up a Klaviyo flow that sends results emails to your customers who completed your Lantern quiz.
Note: The only event we now send to Klaviyo is the Completed Lantern Quiz (v2). This streamlined event contains everything you need to create dynamic email templates based on quiz responses.
Data Included in the Completed Lantern Quiz (v2) Event
The Completed Lantern Quiz (v2) event provides an array of data fields you can use in your Klaviyo emails to personalize messages based on the quiz results. This includes:
- Session ID: A unique identifier for each quiz completion
- Results Page URLs: Links to the results page in both full and short formats (results_url_full and results_url_short), for use with custom domains
- Product Recommendations: Suggested products based on quiz answers
- Quiz Questions and Answers: Detailed information about the questions answered and responses given
Why Use Completed Lantern Quiz (v2) to send automatic emails
We use the Completed Lantern Quiz (v2) as the trigger to Klaviyo flows for two main reasons:
- Instant and Repeatable: This event is sent instantly each time someone completes a quiz. If a user takes the quiz multiple times, the event will trigger each time, allowing you to track each completion individually.
- Up-to-Date Information: The data sent with this event is always the most recent. So, if a user completes the quiz again after several months, their most recent answers and updated product recommendations are included, ensuring the follow-up emails reflect their latest preferences.
Here’s how to set up your Klaviyo flow step-by-step.
Step 1: Create a New Flow
1.1 To get started, navigate to the Flows section in Klaviyo from the left-hand side menu.
1.2 In the top right corner, click Create Flow, then select Build your own.
1.3 Give your flow an appropriate name, and choose Create manually.
Step 2: Select a Trigger
2.1 On the right side of your new flow, locate the Select a Trigger section.
2.2 Go to the Your Metrics tab and choose API. In the list of available events, find the Completed Lantern Quiz (v2) event for your quiz and select it as the trigger.
2.3 Click Save, then Confirm and Save in the pop-up.
Step 3: Add an Email
3.1 From the left-hand menu, under Actions, select Email and drag it under your flow trigger to connect them.
3.2 Click Set Up Email, where you’ll add details such as the sender address and subject line.
To customize your email template, please check out the following article on how to add Product Recommendations in Klaviyo E-mails.
If you are interested in how to add quiz questions and answers in Klaviyo E-mails please check our article here.
And finally, if you wish learn more about how to use flows in Klaviyo check out the following article available on their website.